AI Insights · Timothy · April 2023
Top 5 Delivered Meal Kits and Specialty Foods Apps in the UK on Android in Q1 2023
Discover the performance of the top 5 delivered meal kits and specialty foods apps on the Android platform in the UK for Q1 2023. Data from Sensor Tower reveals trends in downloads and active users.
In the first quarter of 2023, the performance of the top 5 delivered meal kits and specialty foods apps on the Android platform in the United Kingdom showed interesting trends. According to data from Sensor Tower, these apps experienced varying levels of downloads and active user engagement.
HelloFresh: Meal Kit Delivery saw a fluctuating yet generally positive trend in weekly downloads. Starting at 4.6K downloads in the last week of December 2022, the app peaked at 10K downloads in mid-March 2023. Weekly active users remained relatively stable, ranging from 58K to 67K throughout the quarter.
Gousto experienced a varied download pattern, beginning with 2.2K downloads in late December 2022 and reaching up to 4.4K downloads in the first week of January 2023. Active users hovered around 20K to 22K for most of the quarter, with slight fluctuations.
Vivino: Buy the Right Wine had a modest download rate, starting at 1.4K downloads in late December 2022 and maintaining a steady rate around 800 to 1.1K downloads weekly. Active user numbers showed a slight decline from 13.4K in late December to 7K by the end of March.
Green Chef: Healthy Recipes had a consistent download rate, ranging from 372 to 600 downloads per week. Active users remained stable, fluctuating between 2.2K and 2.7K throughout the quarter.
Finally, Abel & Cole Food Delivery showed a significant increase in downloads, starting with just 34 downloads in late December and peaking at 1K downloads in early February.
These insights provide a snapshot of the delivered meal kits and specialty foods app market in the UK for Q1 2023. For more detailed analysis and insights, visit Sensor Tower.